On an average day, we’re exposed to 4,000 – 10,000 advertisements.
Many of them achieve their aim – increasing awareness, keeping their business top of mind and planting a psychological seed for your future purchases.
But, how many of them drive immediate action?
As a small, medium or start-up business, advertising can feel like a maze, with a thousand different directions and seemingly ‘must-use’ strategies. Many of them are pricey, irrelevant and much more suited to an established brand with a large advertising budget.