Digital & Disinformation: What the SEO Industry Can Do to Fight Manipulation

If you’re reading this, I don’t particularly have to convince you of the importance of search engines. You know this.

Your paychecks are the manifestation of research and analysis.

We as humans want answers.

With schools, libraries, and sources of record all closed or operating by appointment only, we’re doing the best we can: we’re asking Google.

Here’s the thing: Why do you trust search engine results?

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