Ninety-one percent of marketers invested in Facebook advertising last year. And it’s easy to understand why when you look at the data: more than 1.18 billion people use Facebook every day, and on average, each person spends more than 50 minutes a day across Facebook, Messenger, and Instagram.
That’s a lot of attention! And no matter who your audience is — age, gender, occupation, (almost) anything — you’ll be sure to reach them through Facebook Ads. So the question becomes …