You’ve spent hours recording video for your YouTube channel, doing multiple takes to ensure perfection. You’ve spent a ton of money on your video scriptwriter and video editor. The finished result is awesome. You know YouTube viewers will adore it. Excitedly, you publish it on your channel and wait. Nothing happens. Read Full Article>>>
YouTube has over 2 billion monthly users, equal to nearly a third of all internet users. That audience is almost 10,000X greater than the highest-attended concert. What are you doing to reach that audience as a marketer? More than 55% of marketers have already started including YouTube in their marketing strategy to access that audience
More adults in the US use YouTube than any other social network, according to a study from Pew Research Center. Of US adults who say they use any kind of social media, 81% say they use YouTube. Facebook takes second place, with 69% of respondents saying they use it, followed by Instagram which 40% of
Did you know that the first video published on YouTube was only 18-seconds long? Since launching in 2005, the video giant’s founders have learned time and time again that content doesn’t need to be long to engage audiences. Now, following a five-month beta test — as well as the success of TikTok, Instagram Reels, and
A report from Bloomberg indicates Google is in the early stages of transforming YouTube into a shopping site. This would enable consumers to directly purchase items they see in product review videos, unboxing videos, tutorials, and so on. YouTube is already a shopping destination of sorts, as 55% of consumers use videos to make purchase