For most people, e-commerce starts with a Google or Amazon search on our computer or phone. We read reviews, compare prices, and analyze how something will look or fit in our lives. We don’t know where we will end up, but we browse options from our favorite retailers until we find exactly what we are
Voice search is the future of online marketing. If your business is not optimized for voice searches, you cannot expect to reach your audience and achieve its growth targets. The digital marketing landscape is ever-evolving, with strong new trends emerging time and again. Voice search is one of the prominent trends coming to the forefront.
According to a presentation given by Mastercard at the 2019 National Restaurant Association Show, while 74.2 million Americans use smart speakers every month and 62% of speaker owners have bought items through voice commerce, only 7.9 percent of people use smart speakers for food and beverage shopping. However, the numbers suggest consumers might be ready
Predictions suggest voice search will change the marketing strategy forever. Even now many searches happen by voice. But digital marketers are still at a loss: “So if you read your search query and then hear your answers, where will the clicks be coming from?” This point is very valid: Voice search makes buying process more
A recent study on voice search indicates that content is more likely to be returned for a query if it ranks in the top 3 web search positions. SEMRush conducted an in-depth analysis of over 50,000 queries to find out which are the most essential ranking factors behind voice search. In addition to ranking in
Apple and Google may have started voice search using Siri and Google Assistant, but Amazon’s Alexa really got the ball rolling with the launch of Echo. When Alexa was launched in November 2014, it was seen as a fun voice recognition gimmick that everyone would want for a few months before forgetting all about it.
Smart audio is not something to focus on just because it was the big deal at CES this past year. The story is much bigger than that. We’re starting to see data, insights and usage that reminds me another magical moment in time: The early days of the commercialization of the Internet. That’s what this is, and
A rare bird who is tyro in using a smart phone will find difficult to type and search. Rather than giving him long monologue, it’s sagacious to suggest about the voice search. What is the difference? An equivocal question- How does this make a difference? Suppose, I want to search about “The properties of water”.
The word “voice” has taken on many meanings over the years. At its core, “voice” is the audible sound made by humans to utter the spoken word. But it can also describe how something feels. How you imagine a written word to sound, in your own mind. It can describe unification. Whatever definition the word
2018 may or may not have been “the year of voice search,” as so many marketing professionals predicted, but one thing’s for sure: Voice search is no passing fad. As of January 2018, there were already over a billion voice searches per month, according to Alpine.AI research. And as new tools and technologies come out,
The voice search revolution is well and truly upon us, with predictions suggesting that 50% of all searches will be voice searches by 2020. That’s just two years away, which means that if you don’t want to lose traffic and customers, you need to start optimizing your website for voice search now. Making the transition
Voice search is on the rise. That makes NOW a great time for you to learn all about it! Is voice search SEO *really* that important? Yes, it is. Just consider that: 1 in 2 smartphone users now use voice technology daily (Comscore) 50% of all searches will be voice by 2020 (Comscore) 72% of people