Category: Video

How To Gain More Customers With Video Content: The Definitive Guide

If you’re hungry for more customers but don’t see any reason to promote your business with video content, you’re making a huge mistake. Believe it or not, a large number of people consume video content on a regular basis, leading to the growing popularity of videos for some years now. For instance:     500 hours of

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Get Comfortable Going Live to Market Your Business

Have you seen those successful entrepreneurs live streaming with confidence and thought, “I wish I could have the courage to do it too?” Connecting to your audience personally works for most entrepreneurs, but it is a must if you are a coach, consultant or an expert looking to monetize your expertise. Social media and YouTube

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Video Marketing: A Case for Small Businesses

In the golden age of content marketing, video is king. According to a survey by Wyzowl, consumers spend an average of 18 hours watching online video content per week – an increase of 7.5 hours since 2017. From YouTube to TikTok to Facebook and almost every platform in between, video is a dynamic, accessible medium

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The Truth About Video Marketing Strategy That Drives Growth

Video marketing is one of the best marketing methods out there, one that serves a variety of purposes and grows in importance every year. Today, we discuss the truth about video marketing strategy and show you how it contributes to business growth and improving market performance. Video marketing content is used by more content marketers

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How to Make Low-Cost Video Ads That Convert

A lot of people are intimidated by the prospect of creating video to use in their social media ads. They think it’s too expensive and requires a skillset they don’t have. The good news is that with the video creation tools currently available, you don’t need to have any experience to make a video that

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How To Make a Vlog [Step by Step]

I will argue with alarming confidence (and no actual data) that 90’s kids were the original vloggers. When I was about 14 years old, someone handed me a digital camera that I spent hours talking to. I would take my audience (AKA me) on my teen adventures and say things like, “Hey guys, it’s Martina.

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Why Start a Video Podcast & How Can You Benefit?

Imagine a world where you can touch the lives of millionsintimate bonds, and create between yourself and an audience, without even having to leave the comfort of your home. Imagine a world where you can perform a task so natural that not only enriches you and fulfills your creative needs but has a positive impact

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5 Simple Tips to Use Video Reviews to Grow Your Business

Testimonials and reviews are essential to driving sales online now. This is because, over the past few years, most people have faced scams and fake news stories that have made them suspicious. Adding simple reviews can increase sales, as 63% of customers are more likely to purchase from a site that has reviews. Written reviews

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Video marketing trends to cut through the noise in 2021

As technology and digital habits evolve, it’s not really surprising that video predictions and usage have shot up in 2020. In preparation for 2021, I’ve collated our industry experts’ video marketing trends and our recommended resources to optimize your digital marketing strategy and convert more customers using video. But first, let’s fact-check the numbers. It

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The Ultimate Guide to Successfully Livestreaming From Home

In 2020, the way we work, shop and entertain ourselves has been completely up-ended. Work and school transitioned online, placing many people in unfamiliar situations with frustrating technical challenges as they livestream from home. The results have sometimes been cringe-worthy. On live webinar meetings, for example, we’ve been treated to up-the-nose camera angles, inadvertently-shared bathroom

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