Category: Twitter Playbook

Twitter Marketing In 2020: All You Need to Know To Achieve Success

Even though their numbers still remain below Facebook, YouTube, and Instagram in popularity and usage, Twitter is still one of the biggest social platforms and is capable of holding its own. And since they’re hard at work to revamp the platform, you don’t want to write Twitter marketing off your 2020 plans yet. Instead, it’s

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The Ultimate Guide to Using Twitter for Business in 2019

Twitter is an undeniably powerful platform to increase your business’s online reach. The average Twitter user follows five businesses, and 80% of all Twitter users have mentioned a brand in a Tweet. If you have your Inbound Marketing hat on, you should know that Twitter is not just a place to grow customers through word-of-mouth

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Twitter Marketing in 2019: The Ultimate Guide

Whether pop-culture, local or global news, work, or the brands I use and wear, Twitter is a powerful social networking tool and search engine in which I can typically find the latest information about virtually any topic. This also includes updates from the companies and businesses I care about. Businesses, like HubSpot, are able to

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How to Set Up Twitter Video Ad Campaigns

Twitter offers two types of video ad campaigns: in-stream video views and promoted video views. In-stream video ads play at the beginning of videos from Twitter’s 200+ brand and creator partners. Based on the categories you select when you set up your campaign, Twitter will match your video with publisher content. Viewers will see an

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What Is Twitter and How Does It Work?

Twitter, a social networking site launched in 2006, is undoubtedly one of the most popular social media platforms available today, with 100 million daily active users and 500 million tweets sent daily. Twitter can be used to receive news, follow high-profile celebrities, or stay in-touch with old high school friends. But its popularity can be

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Boost SEO rankings by building your Twitter presence

When it comes to social media marketing, there’s always a little more you could do to use a network to its maximum potential. Twitter is a golden example of how social media can boost SEO rankings. While Facebook and Instagram have had plenty of attention from businesses of all sizes, Twitter has remained, for many,

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Twitter Marketing: Creative Ways to Connect With Your Audience

Wondering how Twitter engagement can help your business? Looking for tips on sharing authentic tweets and conversations with prospects? In this episode, I interview Dan Knowlton, a creative marketer, speaker, and trainer. He co-founded KPS Digital Marketing, an agency that specializes in social and video marketing. Dan explains why he stopped using Twitter automation tools

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The Ultimate Twitter Marketing Guide

Twitter is social media on fast forward. For your content to travel and make impact on social media you require an audience that is active and engaged. Owing to Twitter’s quick pace and the short attention span that people have, Twitter is a great place to find high-engaged audiences. On Twitter you could reach and

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How to create a Twitter Marketing strategy for 2018

Are you looking for the right mix of activities that can help you create a power-packed Twitter marketing plan? Here are a few activities that can get you hundreds of thousands to millions of impressions, engagements, retweets, replies, likes, link clicks, profile clicks and many more. One tip here is before initiating any activity, ask

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How to create a Twitter Marketing strategy for 2018

Are you looking for the right mix of activities that can help you create a power-packed Twitter marketing plan? Here are a few activities that can get you hundreds of thousands to millions of impressions, engagements, retweets, replies, likes, link clicks, profile clicks and many more. One tip here is before initiating any activity, ask

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