Category: SEO

Core Web Vitals, E-A-T, or AMP?

What a year. History is happening around us, and Google? Well, Google keeps on revamping their search algorithms. Over the years, there have been many many major algorithm updates, as Google worked to keep us on our toes. 2020 was no different: in one fell swoop, we got the news about a Page Experience update

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How to Take Over the SERPs for Your Name

Have you ever had someone say something about you online that wasn’t true? I think most of us have. We all understand the importance of a personal brand. It’s incredibly important to control how your personal brand is perceived online. But there are many things that can hurt you in that regard. Things that can

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How Soon Your Post Will Take To Rank

Frontpage rankings are the holy grail in content marketing. Everyone wants to know how soon your post will take to rank on the first page. They are the pinnacle of success everyone’s gunning for. It is the golden key to recurring traffic and a constant flow of inbound leads on autopilot. The best part? Not

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It’s No Longer About The Backlinks

SEO is one of those things no one wants to do. It requires patience, a lot of money and unmatched creativity — all things that are tough to come by in today’s society. SEO is the smart person’s game. It’s a classic tortoise-and-hare story: Slow and steady wins the race. Part of that slow-and-steady game

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SEO Isn’t Just About Keywords, It’s Also About Searcher Intent

Over the past few years, SEO has become one of the most talked-about components of digital marketing, yet I’ve found that the mass market still lacks understanding on how search engine optimization works. Many business owners see SEO as a field of hacks, keywords and links — and as a result, many businesses take the

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Is Page One Overrated? The Truth About Organic Search Results

For many marketers, ranking on page one of Google is the ultimate sign that your piece of content has made it. Every SEO strategy ever devised aims to get you there. If you’re lucky enough to land a high ranking, you’ll enjoy a pretty big advantage over competitors when it comes to finding new customers.

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Which Is Better for Your Website: Backlinks or Content?

Wondering whether you should focus on building content or backlinks? In this Ask an SEO article, you’ll discover which one is more important. This week’s Ask an SEO question comes from Bhargav in Hyderbad who asks: “If I need to choose between backlinks or content, which should I work on first? Which will be more

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Google Says Don’t Focus on “Link Juice” Focus on this Instead

Someone on Twitter asked Google’s John Mueller about how to direct “link juice” in their site. Mueller advised them to set those considerations aside and advised them on a better focus. On the surface, the question is about how to organize links from the home page to the category pages for top rankings. The underlying

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A Beginner’s Guide to Ranking in Google Maps

For local businesses today, there are numerous different ways to market your brand online. The majority of your potential customers still use Google to find local businesses near them — businesses where they will spend their hard-earned money. In fact, 80% of searches with “local intent” result in a conversion. This begs the question: “What’s

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Google Offers Advice on Ranking Better

In a Webmaster Hangout, Google’s John Mueller confirmed that sites need to be promoted in order to rank. This goes beyond Google’s common advice about building awesome content. Can You Rank Without Building Links? A publisher observed that after two years of work their website has started to rank without haveing build a single link.

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