Category: News

Here’s How a Local HVAC Company Adapted During the Pandemic

The pandemic challenged the service industry, including HVAC. One family-owned HVAC company, GEM Plumbing & Heating, adapted by making Remote Assist by HomeX available for their customers. What is it? Through Remote Assist by HomeX, homeowners can get answers to common heating/cooling, plumbing and electrical problems. Not only that, the homeowners may be able to

Read More »

Google My Business to Log Recent Customer Calls

Google My Business is working on a new feature that will allow businesses to see recent customer calls triggered from search results. Google is notifying business owners about this upcoming feature via the GMB. The notification can be seen below: Call history notification in Google My BusinessClicking on Try it out prompts a message saying

Read More »

Cloudflare Partners with WordPress – Free to $5/month

Cloudflare announced a new service that dramatically speeds up any WordPress website with improvements of up to 72% in Time to First Byte. Cloudflare is offering users of WordPress.com hosting the new service for free. Anyone not hosted there can sign up for as little as $5 per month. Sites on modest shared hosts can

Read More »

New Instagram Resources For Small Businesses

Instagram is launching a mini-site full of new resources created to help small businesses get the most out of Instagram Shops. Instagram Shops is a feature launched back in may that allows businesses to set up an online storefront for free. Payments are facilitated through a number of e-commerce partners, but transactions can be completed

Read More »

Square Just Made Getting Paid Much Easier for Entrepreneurs

If you have a social media account or even just the ability to send a text or an email, then congrats—you now can also have an e-commerce store and mobile payment solution. And did we mention your last tweet accepts Apple Pay and all major debit and credit cards? This is the premise of Square

Read More »

Even LinkedIn Has Stories Now

LinkedIn is the latest platform to embrace the disappearing Stories format. The professional-networking site unveiled its latest redesign that makes the company’s months-long experiment with LinkedIn Stories official. Beginning today, the company is rolling out the feature to all its users in the U.S. and Canada, with plans to push it out to everyone in

Read More »

What Are Local Service Ads?

Google may open the Google Guarantee to some local organic search opportunities – and it could mean big changes to the way small businesses set themselves apart. In late July, we learned that Google appeared to be offering upgraded profile features to Google My Business members. For $50 a month, local businesses that aren’t already

Read More »

Facebook to Impose Limits on Number of Ads

Facebook will start limiting the number of ads a Page can run in February of 2021. Limits will be based on the highest ad spend of a month in the previous year. Facebook is stressing more ad volume doesn’t mean better performance. Adding more of anything to Facebook creates the need for it optimize. But,

Read More »