Mobile

In keeping with its aggressive move toward more video, Facebook is rolling out a new feed on the native mobile app: a tab just for videos that shows both Facebook ...

Mobile is a key part of the modern relationship between brands and consumers. While it is by no means the only channel for brands to reach their customers, I would ...

At a time when “mobile-first” is no longer a suggestion, but a reality, businesses need to think seriously about mobile advertising. A new infographic from Entrepreneur helps us consider the ...

For years, the digital marketing world has asked itself, “Is now the year of mobile?” But at this point, we’ve clearly surpassed the Year of Mobile and are now in ...

The last big addition to Facebook’s ad lineup came last year, with the launch of Canvas, a fast-loading, rich media ad. Like Canvas, a collection is created specifically for mobile, ...

Odds are your business has been talking about developing a “mobile strategy.” If you are not, you should move it to the top of your to-do list because there’s an ...

In the six months since the launch of Instagram Stories, the option has taken off, with more than 150 million Instagram users now engaging with the option daily. That can’t ...

Does your business record vertical videos for social media? In years gone by, recording and uploading video with the camera held vertically was looked upon with ridicule, producing big black ...

According to eMarketer’s forecasts, more than 91% of internet users will be simultaneously be using the internet, in some form, as they watch TV by next year. This is where ...

Do you have a local business? Want an effective way to market to people who are near you? To explore how to reach your customers with mobile marketing, I interview ...

There was a time when social media was considered a low-cost method for engaging with customers and prospects. With its maturation as an advertising channel, the costs of social marketing ...

Once upon a time, not too long ago, Snapchat was born out of the creative genius of Evan Spiegel, perceived as a platform geared mostly towards pre-teens and teens. However, ...
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