Category: Instagram Playbook

How Much Does it Cost to Advertise on Instagram?

Instagram has over 1 billion monthly active users and counting. Imagine how successful your business could be if there were a way to share your products, services or life story with all of those people or even a fourth of them. Instagram is continuously rolling out exciting new features that help businesses and marketers crush

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The Complete Guide to Instagram Ads

Leveraging Instagram Ads is one of the fastest ways to build your business. The social platform currently has 1 billion users, half of which are on there every single day. Further to that – 82% of the people on Instagram are between the ages of 18 and 49. In this guide, we’ll cover how to

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How to Use Instagram: A Beginner’s Guide

Over the past few years, Instagram has seen exponential growth — from one million users in December 2010, to over one billion in 2018. It’s hard to remember a time before Instagram. “Do it for the ‘gram” has become a common saying, which means, essentially, “Do something so we can take a picture and post

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A Guide to Instagram Video Ads

Instagram has more than 1 billion monthly active users. Even better, those users are highly engaged. Every day, they’re uploading 80 million photos and “liking” 4.5 billion posts. But that’s not all Instagram has to offer advertisers. Instagram posts are naturally intrusive, but in a good way that feels native to the platform. While it’s

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How to Run Your First Instagram Ad Campaign

Want to grow your Instagram account and get more sales from your feed? It’s time to launch your first Instagram ad campaign! There are 2 million monthly advertisers on Instagram, and Instagram advertising is a great opportunity for small businesses to create engaging ads to target the right audience and convert into sales. And the

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Instagram Marketing: The Ultimate Guide

It’s clear that Instagram isn’t just for personal use anymore. It’s now a global platform that allows brands to humanize their content, recruit new talent, showcase products, and inspire their audience. Instagram users aren’t just active, they’re engaged. This photo and video sharing app has quickly turned into a top social media site. More than

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The Anatomy Of A Perfect Instagram Business Bio: A Complete Guide

On Instagram you’re given a small space to explain your business—the Instagram Business bio. This section should accurately describe your business, personality, and purpose. If it’s too vague and unclear, chances are, customers won’t check out your feed and what you have to offer. That’s why a lot of marketers and social media gurus put

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12 Expert Tips to Beat Instagram’s Algorithm in 2018

Growing your Instagram has always been really tough. With Instagram’s algorithm always changing, techniques once used in 2017 no longer work in 2018. Staying up-to-date and knowing what works and what doesn’t is a full-time job. Instagram pros have spent a lot of time finding and testing the best ways to get the most out

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Instagram pods: How do they work, and should you join one?

Recent changes to Instagram’s Algorithm have left a lot of users scrambling to get their content discovered. Some users swear that great hashtags are the key to success, while others are turning to Instagram pods to get their content seen. The Instagram pros know there’s power in numbers. For that reason, they’ve been creating and

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