Instagram Playbook


Instagram is an online mobile photo-sharing, video-sharing, and social networking service that enables its users to take pictures and videos, and share them either publicly or privately on the app, as well as through a variety of other social networking platforms, such as Facebook, Twitter, Tumblr, and Flickr.

Instagram, with more than 700 million total monthly active users, now claims over 8 million accounts using business profiles. What does that mean for the mobile-based photo and video-sharing social ...

Instagram has the potential to be a powerful part of your brand’s social media strategy. However, you can’t just post, sit back, and wait for success to happen by magic. ...

If you’re new to Instagram business options or want to add something new to your current Instagram marketing plan, this page is for you. Here, you’ll find articles and resources ...

Many people believe that if you are not already popular, it’s quite hard to get famous on Instagram. While this may be true, nobody says that as a marketer, you ...

If you’re already publishing photos and videos on Instagram, you may wonder why you would also want to create Instagram stories. The reasons are simple – Instagram stories help you ...

At Buffer, we’re big fans of using data and research to guide our social media strategy. So when it came to finding the best Instagram strategy, I turned to social ...

More than 15 million businesses now use Instagram worldwide and over half of those businesses are creating Stories every month. Stories are an incredible way to connect with your audience ...

So you’re running paid search and display ads through Google, you’re advertising on Facebook, LinkedIn, Twitter, and even some niche industry-related social sites. Perhaps you’re even running some guerilla advertising ...

These days, social media is all about documentation. Where you go, what you eat and drink, who you see, and what’s most memorable: These are the typical fodder of Instagram ...

Despite slow adoption to start, Instagram video ads today make up more than half of all advertisements on Instagram. Videos tend to drive more engagement on Instagram than photos, receiving ...

Wondering how to easily create Instagram ads? In this article, you’ll discover three easy ways to create Instagram ads. #1: Promote an Instagram Post With the Instagram App If you ...

This following will provide you with a whopping 80+ tips designed to inspire you and guaranteed to increase the number of Instagram followers you have. All of these are easy ...