Category: Google My Business Playbook

Local Competitors Violating GMB Guidelines? Here’s What You Can Do

It happens all the time — a company’s GMB listing gets pummeled in the local rankings because the top-ranking competitors aren’t playing by the rules. They could be keyword stuffing their business name, or displaying a residential address in their business profile. Maybe they’re using an address that doesn’t even qualify for a GMB listing,

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How to Add Products to Your Google My Business Listing, Illustrated

“Who has X near me?” This customer FAQ has become all the more important since 2020, with the public relying heavily on the Internet to help them remotely source goods and services while spending as little time as possible on business premises. Google gets this, and is taking one step after another to position itself

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Google: Customer Reviews Not A Signal For Web Search

Google’s John Mueller states that customer reviews are still not taken into account when it comes to web search results. This topic is discussed during the Google Search Central SEO hangout recorded on August 6, 2021. A question is submitted to Mueller that reads: “Does Google look at the amount of customers and/or reviews a

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Google Explains Importance of GMB for Local Search

New research from Rio SEO shows dramatic effects on local search and offers insights into how to be more effective in monitoring search habits at the local level and leverage those changes for better economic performance. Rio SEO tracked consumer trends across over 200,000 locations in a range of verticals. The report covers these categories. Business Services

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Google My Business: What It Is, How To Use It, and Why

Google My Business is both a free tool and a suite of interfaces that encompasses a dashboard, local business profiles, and a volunteer-driven support forum with this branding. Google My Business and the associated Google Maps make up the core of Google’s free local search marketing options for eligible local businesses. Today, we’re doing foundational

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How to Create the Best Google My Business Posts

If you’re a brick-and-mortar business you’re probably already familiar with the ups and downs of turning digital marketing into real foot traffic. Today, we’re looking at one of the simplest and most direct ways to stay in touch with your customers: Google My Business posts. Google serves 5 billion searches for “restaurants” alone every month.

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The Ultimate Guide to Google My Business for 2020

Achieving great visibility on Google as a local business has never been more important for sustained growth and success. In fact, it has been reported that 46% of all Google searches are looking for local information and that 4 in 5 consumers use search engines to find local information, meaning that if it is not

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What is Google My Business? And How To Use It

Google is literally everywhere nowadays, isn’t it? We use Google to find other websites, answer all of our questions, and to find our car keys. Oh wait, that last one doesn’t exist yet… but wouldn’t it be great?! Google is at the center of the internet and has a market share of over 88% as

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The Complete Guide to Google My Business

Companies that are just getting started with local SEO would be hard-pressed to find something more worthwhile than creating and optimizing a Google My Business (GMB) listing. A well-maintained listing can improve your visibility for local search terms and help you effectively present your brand to local customers. When consumers are searching for a local

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