Category: Good Ideas

12 Expert Tips to Beat Instagram’s Algorithm in 2018

Growing your Instagram has always been really tough. With Instagram’s algorithm always changing, techniques once used in 2017 no longer work in 2018. Staying up-to-date and knowing what works and what doesn’t is a full-time job. Instagram pros have spent a lot of time finding and testing the best ways to get the most out

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Hack Your Way to 50,000 Google Visitors with These 9 Tips

There’s no single hack for getting huge traffic numbers from Google. Sorry. I wish I could tell you that if you added a very specific keyword to your site or if you optimized your images in just the right way you could net 50,000 unique views. But it just doesn’t happen that way. The reality

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The Google Ranking Factor You Can Influence in an Afternoon

What does Google consider “quality content”? And how do you capitalize on a seemingly subjective characteristic to improve your standing in search? We’ve been trying to figure this out since the Hummingbird algorithm was dropped in our laps in 2013, prioritizing “context” over “keyword usage/frequency.” This meant that Google’s algorithm intended to understand the meaning

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The Secret Sauce to Beating Your Competition with Reviews

It’s been reported that for every star a business gets, it will see an increase of approximately 5-9% in business revenue. So if an increase like that sounds good to you, start paying attention to those reviews. What would be the benefit of a 5-9% increase in your business? Whatever the answer is, would it

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How to Shoot Professional Instagram Stories for Your Business

Are you making Instagram stories using only the Instagram app? If so, a magical world of production potential awaits you! By leveling up your stories with these fresh tips for shooting and editing, you’ll stand out from the rest of the feed and give your followers something to talk about. Shoot for the format 15

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12 Things You Need To Craft a Content Strategy That Really Works

A documented content strategy is crucial for successful content marketing. Yet only 37% of marketers have one, according to the Content Marketing Institute’s 2018 B2B Benchmarks report. We know crafting a content strategy can feel overwhelming, especially if you don’t know what to include. But doing it is worthwhile, because it makes everything afterwards a

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How to Take and Edit Photos Without Hiring a Professional

No matter what type of business you have, you need to be using high quality images as a promotional tool. You can distribute these pictures across all your marketing channels. Share them on social media profiles such as Facebook, Instagram, and Twitter. Add photos to your website to make it look more professional. You can

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How to Make Instagram Stories Like a Pro

These days, social media is all about documentation. Where you go, what you eat and drink, who you see, and what’s most memorable: These are the typical fodder of Instagram Stories — seconds-long glimpses of people’s lives, shared on Instagram for only 24 hours. You might know the basics of sharing Instagram Stories, but there

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