Broke & Lazy Playbook


This playbook is for do-it-yourself marketers who don’t have a lot of money or time for marketing but want the quickest and cheapest way to measurable results.

Are you ready to hear a harsh truth? The ‘if you build it, they will come’ approach to marketing is dead. Sure, you can throw hordes of cash at paid ...

If you’re a small business owner trying to compete in the big leagues, this blog is for you. I’m going to share a list of all the free tools and ...

Social media gurus make social media management sound so darn difficult. Why? Maybe it’s because they have social media management services to sell you, or they could be in the ...

The main idea behind a funnel is to cast a wide net that you can pour the viscous liquid into it without spilling it all over the engine block. The ...

Even if you know — deep down in your heart of hearts — how important SEO is, it’s hard to prioritize when you have less than 3 hours a month ...

Video content is some of the most engaging, innovative, and results-driving marketing material an organization can create. American adults watch about 5.5 hours of video content every day. Brands that ...

Part of our mission statement at LinkedIn Marketing Solutions is to develop tools marketers can use with any size budget. You can reach the audience that matters most to your ...

Running a social media marketing campaign can be a daunting and time-consuming task. With so many platforms available, and with each one often requiring daily attention, you may not know ...

Given how important search engine optimization (SEO) is to most businesses, more and more companies are investing in the practice to get more visibility and therefore become more competitive. However, ...

When I first started out with digital marketing, I was blown away by the sheer amount of online marketing resources and social media classes. I read hundreds of articles and ...

Whether you’re a new business owner or a veteran, you are probably looking for the most effective free or low-cost methods for marketing your business. You can have the best ...

Oftentimes when I’m discussing startup strategy with founders, the conversation often goes into how they plan to successfully get out there in the world with no budget and very little ...