Why Building Community Matters (and How to Get Started)

Your products don’t sell themselves.

As an ecommerce owner, it’s up to you to develop and launch marketing strategies that help your target audience better understand what problem you’re addressing, what solutions you’re offering, and why it should matter to them.

The problem is, the proven digital marketing strategies that you and other ecommerce business owners have been using for the past few years to boost brand awareness, traffic, and sales just aren’t as effective as they used to be. The internet is a noisier place today.

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