As Community Manager for DigitalMarketer, I manage more than 10,000 members (and growing) across seven private Facebook groups – answering questions, providing support, and bridging the gap between our clients and our business.
These private, online communities have had a tremendous impact on our business.
Establishing a thriving online community within our client base meets a number of important business goals including…
- increased customer satisfaction
- reduced refunds
- increased retention in our monthly memberships
- increased sales generated by word-of-mouth recommendations
There is a lot of gold to be found in creating and maintaining a private Facebook group and offering it as a premium bonus with our products – so here’s how it’s done at DigitalMarketer.