Amazon Advertising: The Complete Guide

Amazon has massively altered the way that we shop and Amazon advertising has become a powerful tool for marketers looking to influence buying decisions.

While even the top digital advertising giants (Google and Facebook) can only make educated guesses when it comes to consumer buying intentions, Amazon has tons of first-hand purchasing data that they can leverage to enhance ad targeting throughout the entire purchasing funnel.

Let’s see how you can use Amazon ads to boost your business:

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