Amazon’s marketplace is just as lucrative as it is crowded.
To profit as a seller, you have to stand out against over two million merchants. But if you do grab buyers’ attention, you’re bound to make sales since so many shoppers flock to Amazon. The average conversion rate in the marketplace is roughly 15%, roughly three to five times that of other e-commerce sites.
The key to reaching Amazon shoppers is maximizing your listings’ visibility. There are so many products on the marketplace, and buyers don’t have the time or patience to sift through every single one.