“Just tell me what to do so I can stop worrying about tools and start making money.”
When it comes to setting up a marketing stack (analytics, email, automation, etc.), you can quickly become paralyzed by choice, especially if it’s your first time.
I’ve written about our industry’s need for default marketing stacks that prescribe which components to use and how best to use them, so you can get up and running quickly, avoid common mistakes, and focus on your business.
Below is a step-by-step guide to setting up what I call the Boostrapper’s Stack. I’m going to walk you through the exact steps I used to configure this stack for my SaaS app Munchkin Report.