If your brand has spent a lot of time and money building up its traditional marketing strategy, it can be daunting to set that aside and try something new, especially something like digital marketing which can seem complicated in a lot of ways. I get it. But the truth is that the way in which we do business has changed dramatically, and modern customers expect more from brands. Digital marketing has become essential for many companies to stay afloat, and now is the time to take that leap. If you are looking for a good reason for your brand to make the switch to digital marketing, I can give you 8, courtesy of this infographic from CJG Digital Marketing. Let’s check it out and see if they can change your mind.