The 8 Essentials of Every Great Marketing Strategy

For many small business owners, taking time off is a great opportunity to spend time with family and friends but also a chance to take a step back from day-to-day business operations and look at the parts of their business that they appreciate as well as what needs to be addressed.

When it comes to marketing, a lot of businesses make the mistake of leaving it to the end of their budgets and business plans — just like pie is left for dessert — when in actuality it holds a lot of weight on the success of the business.

When you take a look at your own business marketing pie, here are the eight most important pieces. Each on their own is great, but when you put them all together, the results will expand your bottom line immensely (pun intended).

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