Let’s face it — online marketing is hard. It involves weaving together a complex set of intricate and highly-technical knowledge across a wide array of skill sets. We’re not just talking about search engine optimization here. And every entrepreneur also knows just how important it is to market their business online to gain visibility and reach their target audience.
However, those same individuals also know the difficult and tremendous undertaking involved. Not only is there a massive learning curve for newcomers, but also potential landmines with the countless so-called experts that are constantly parading themselves in an effort to extract hard-earned capital from you rather than helping you to make it.