If you’re starting a business and need an online presence, then you can’t ignore content marketing. Once you determine who your audience and you align your content topics with your search engine optimization strategy, you need to produce and publish the content.
Businesses that find success with content marketing all have one thing in common — they are consistent. It doesn’t matter if you publish monthly, weekly or daily blog posts; you have to stay consistent and not skip a beat. Here are six ways to help you source content for your website, allowing you to publish content that meets your marketing needs.