On April 6th of last year, Mark Zuckerberg posted an announcement that Facebook was launching Facebook Live for everyone–to make it easier to create, share, and discover live videos.
“Live is like having a TV camera in your pocket. Anyone with a phone now has the power to broadcast to anyone in the world,” Zuckerberg wrote. “When you interact live, you feel connected in a more personal way. This is a big shift in how we communicate, and it’s going to create new opportunities for people to come together.”
Soon after the launch, users were joining Ricky Gervais for a bath and Lester Holt on his lunch break, asking astronauts about space, and hanging out in the locker room with star athletes.