Incorporating strong visual content into your social media posts helps give them the edge they need to stand out from the thousands of other posts competing for attention in your followers’ news feeds. Your audience members are much more likely to stop scrolling endlessly through their social media feeds and actually look at your post when they see an image that catches their attention.
Visual content is a great supplement to your text in a social media post, while it can also help you convey information more clearly and efficiently.
To help you maximize your visual assets, here are five, free digital design tools are worth investigating.