The 5 Best Explainer Videos (& How to Make Your Own)

Today we’ll be covering everything there is to know about explainer videos. They’re fun to make, will jumpstart conversion rates, and are overall great to have for any startup business. Let’s get started!

What is an Explainer Video?

Explainer videos are short online marketing videos used to explain your company’s product or service. Explainer videos, often placed on a landing page, your website’s home page, or a prominent product page, have become extremely popular – some sites boast of conversion rates increasing by as much as 144% after including an explainer video on their website.

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