35 Podcast Stats That Advertisers Need to Know in 2020

If you’re trying to connect with younger audiences, like millennials or Gen Z, odds are you’ve thought about creating a podcast for your brand.

I probably don’t need to tell you that podcasting takes time and effort. Not only do you have to figure out which topics will intrigue and captivate audiences, but you’ll also have to take time to book guests, record interviews, and build a solid recording space where you can create high-quality audio content.

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