No doubt your 2017 marketing goals include generating more traffic, more leads, and ultimately, seeing more sales as a result of your efforts. A digital marketing consultant can assist in many different ways to achieve these goals.
But here’s the thing – a lot of the time, businesses aren’t sure of what it is, exactly, that they need in this arena. I can’t tell you how many times I’ve been asked “How can you help me?” And really, there’s no one size fits all response. It’d be reckless of me to blurt out a specific digital marketing tactic – “YouTube is your answer”, “An email campaign will make rain for you.” A digital marketing consultant should recommend tactics based on needs identified from a carefully considered audit.
