3 Reasons Not to Socially Distance Your Brand During the COVID-19 Pandemic (And How to Shift With the Times)

Times are tough — there is certainly no sugar coating that fact in light of the unprecedented experiences we’re all facing.

Hundreds of thousands of people are sick. The global economy is heading into a recession. Millions of people are currently without work. And per the World Health Organization, there is still much to overcome.

So, you may be asking yourself, “How can I focus on my brand when all of this is happening in the world?” And trust me — from the center of NYC, I hear you — and you’re certainly not alone.

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