How to Succeed Working From Home and Marketing Your Business During COVID-19

How to Succeed Working From Home and Marketing Your Business During COVID-19

Working from home is the new norm these days, as we continue to battle the COVID-19 pandemic. We sit in front of a computer five feet away from our beds and we don’t necessarily need to even change out of our pajamas for work. Although many people are enjoying working from home, others are struggling…

The Future of Advertising [Expert Predictions & Data]

The Future of Advertising [Expert Predictions & Data]

In a world of banner blindness, I’m sure you’re concerned about the future of advertising. If you’re in marketing, I’ll bet it’s one of your bigger concerns. But it’s a new dawn and it’s a new day. And as technology and advertising continue to evolve, so will your strategies. Below, let’s dive into the future…

The ABC’s of Google Ads Mistakes, Part 3: Automation

The ABC’s of Google Ads Mistakes, Part 3: Automation

Google Ads can seem pretty daunting at first. For inexperienced marketers or business owners, it is often quite intimidating.  As Google Ads experts, we’ve been reviewing the most common or “ABCs” of Google Ads mistakes. In case you missed our last two articles, the ABCs of Google Ads mistakes are: A – Automation B – Broad Keywords…

Short-Term vs. Long-Term Digital Marketing Strategies

Short-Term vs. Long-Term Digital Marketing Strategies

For years, marketers have been trying to answer an age-old question: how can you most effectively spend your budget in a way that drives maximum audience attention and conversion? The answer, of course, isn’t simple or straightforward. Part of the problem is that nothing in marketing is ever linear. Long-term successes drive sustainable growth, but…

How Much Does Direct Mail Marketing Costs?

How Much Does Direct Mail Marketing Costs?

Many of us are dependent on the Internet today so that they can keep up to date and know the state of the world. Direct mail has now become a plan of the marketing strategies of every small to large business. Direct mail covers various marketing materials that include postcards, newsletters, brochures, sales letters, and…