How to Find Customers That Will Buy from You Using Facebook Ads

How to Find Customers That Will Buy from You Using Facebook Ads

So, by now you will have found your product niche, vendors to supply products, and will have set up an online store website to take orders. Next, you will need to find customers with the right set of attributes that will respond to your ads and ultimately buy each product from your online store. When…

10 Unique Instagram Reels Ideas to Get People Watching Your Channel

10 Unique Instagram Reels Ideas to Get People Watching Your Channel

Move over TikTok, Instagram Reels are here—and they’re looking to make a splash. Launched in late-2019, Instagram’s answer to TikTok has received mixed responses from creators, influencers, and brands. But big name businesses such as Sephora, Walmart, and Beardbrand are already on board. What does this mean for you? Instagram Reels is another great way…

America’s two-track economy: the small business credit crunch

America’s two-track economy: the small business credit crunch

Over the past three decades, Kim Peacock and her husband Don Milroy built up a modest but respectable nut business based in Arlington, Texas. In March, 31 years of toil nearly unravelled in a matter of weeks. The producer and retailer’s biggest customer was American Airlines’ Fort Worth hub. Every year GNS Foods supplied the…