New Survey Finds Nearly Half of Small-Business Owners Don’t See a Need for Physical Stores (Infographic)
Covid-19

New Survey Finds Nearly Half of Small-Business Owners Don’t See a Need for Physical Stores (Infographic)

Despite the challenges of the past seven months, stories of resilience abound as business owners adapt to changing customer demands. Though surveys at the beginning of the pandemic indicated small-business owners thought things might be beyond hope, that’s slowly started to change. A survey by website and marketing solutions provider Bluehost released last week asked…

The 6 Most Common Google Ads Mistakes (and the Blueprint To Fix Them)
Google AdWords Playbook

The 6 Most Common Google Ads Mistakes (and the Blueprint To Fix Them)

The Digital Marketing space is always changing, and what was working for you once might be working against you now. Even the most sophisticated marketers can make some Google ads mistakes. Google Advertising (and performance marketing in general), is about to break down as most companies are indeed using the wrong metrics. A new approach…

Reopening Your Office? 5 Above-And-Beyond Covid-19 Precautions
Covid-19

Reopening Your Office? 5 Above-And-Beyond Covid-19 Precautions

All of us have a role to play in preventing the spread of Covid-19. But what if wearing a mask or staying six feet apart from each other isn’t enough to put team members’ minds at ease? Look around online, and you’ll see all sorts of other gadgets that offer protection against transmissible disease. While…

LinkedIn Insight Tag the Ultimate Guide for Marketers
LinkedIn Playbook

LinkedIn Insight Tag the Ultimate Guide for Marketers

While LinkedIn is often an overlooked platform for advertising, it offers some of the best targeting options in the industry. You can create an audience based on someone’s employer, job title, company size, and more. It’s perfect for account-based marketing or reaching luxury audiences with a high annual income. But before you jump in and…

Your favorite restaurant or small business – as many as 36,000 – faces closure without coronavirus relief
Covid-19

Your favorite restaurant or small business – as many as 36,000 – faces closure without coronavirus relief

Restaurants and small businesses across the USA say they face dire situations without additional federal relief to offset the effects of the coronavirus pandemic. Concerns have grown as another aid package for businesses and struggling Americans appears to be in limbo. President Donald Trump quashed additional relief discussions Tuesday until after the election Nov. 3….