6 Important Facts about Facebook and Local Presence Management
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6 Important Facts about Facebook and Local Presence Management

OK, I’ll admit it – I am a 59-year-old Facebook junkie. Facebook’s success in the last decade has been nothing short of extraordinary, and I’ve been on the bandwagon ever since I discovered it. As a matter of fact, it’s hard to imagine a world without Facebook. I use it both personally and for my…

How the HubSpot Content Team Overcame the ‘Pivot to Video’

How the HubSpot Content Team Overcame the ‘Pivot to Video’

You’ve probably heard. 2017 was the year of the “Pivot to Video.” Publishers decreased or entirely scrapped their written editorial operations to focus on creating video. And right on cue, the internet erupted with opinions (and a fair amount of panic) on the shift. People began asking: Are writing skills still worth it? Will this…

33 Voice Search Statistics to Prepare You for the Voice Search Revolution

33 Voice Search Statistics to Prepare You for the Voice Search Revolution

You’ve all heard the postulations. Voice search is the new organic search. Voice search will be the death of SEO. Voice search will seize your house, your assets, and set your dog loose to roam the neighborhood. The hoopla is at an all-time high—but how much of what you’re hearing is data-backed? Here at WordStream,…

5 Reasons LinkedIn’s New Video Ads Are the B2B Marketer’s Secret Weapon

5 Reasons LinkedIn’s New Video Ads Are the B2B Marketer’s Secret Weapon

Video will drive 82% of all Internet traffic in 2021, according to Cisco. Over 17.2% of all ad budgets will go to video marketing, which means video ads likely eat up a huge share of the total video traffic. Video ad spend will grow to $22.18 billion in 2021. Source: eMarketer What does it mean…