Google Questions and Answers: Everything you need to know

Google Questions and Answers: Everything you need to know

Google launched the Questions and Answers feature in August of 2017, but it has been surprisingly underutilized by both marketers and small business owners. I’m going to try to explain why this feature is so important and why it’s crucial that you start actively monitoring the questions you receive on the business listings you manage….

SEO Ranking Factor Studies: Where Should You be Focusing in 2018?
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SEO Ranking Factor Studies: Where Should You be Focusing in 2018?

Previously unreleased data from studies on SEO ranking factors were announced recently at SMX East during presentations from both SEMrush (2017 ranking factors: update) and Searchmetrics (Why general ranking factors are dead). In this post, I will run through the key findings from both studies and highlight the factors I believe SEO practitioners should be…