Are You in the 63% Navigating Without a Content Marketing Strategy?
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Are You in the 63% Navigating Without a Content Marketing Strategy?

Do you shudder when you see the phrase “develop your yearly marketing strategy”? These often lengthy and seemingly tedious documents have been a long-held tradition among marketers. Or at least it is in theory… Content Marketing Institute’s 2017 Report found that 63% of all marketers they surveyed don’t have a well-documented content strategy. However, out…

Non-HTTPS Website Owners Have an Unpleasant Surprise Coming in October

Non-HTTPS Website Owners Have an Unpleasant Surprise Coming in October

If you own a website that hasn’t yet been converted over to HTTPS, Google has an unpleasant surprise coming for you in October. Starting October 2017, Chrome (version 62) will show a “Not secure” warning when users enter text in a form on an HTTP page or when they view any non-HTTPS page in Incognito…

Video SEO: Factors for Ranking in the Top 10 on Google
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Video SEO: Factors for Ranking in the Top 10 on Google

What does it take to rank your video in the top 10 results on Google? And on YouTube? Well, these are two very different enterprises entirely. A recent study found that 64% of all YouTube videos appearing in Google search results had a different rank hierarchy when searched on YouTube. In other words, videos ranking…