What To Expect When Starting A Digital Marketing Campaign

What To Expect When Starting A Digital Marketing Campaign

The most common question I get from new or prospective digital marketing clients is “when am I going to start seeing results?” Unrealistic expectations will kill your momentum before it ever has a chance to take off. In a world that is obsessed with “overnight success” stories and outrageous company valuations, it’s easy to get…

Is Live Video the Future of Content Marketing?

Is Live Video the Future of Content Marketing?

In the weeks leading up to the launch of Facebook Live, reports circulated that Mark Zuckerberg was “obsessed” with live video. The fact that Zuckerberg pushed out live video on Facebook and Instagram within months of each other speaks to the truth in that story. The leaders of Twitter followed by launching their own Periscope-powered…