Remember learning about “half-life” in high school Biology class? A refresher: the time required for one half the atoms of a given amount of a radioactive substance to disintegrate. Let’s apply this to social media: the half life of a Tweet is approximately 15 minutes – in other words, half of all people that will…
Here at Grammar Chic, our pet nickname for Google is the Content Monster. You see, the world’s most powerful search engine is like a beast that’s constantly hungry; if you want to stay in its good graces—that is, maintain online visibility and SEO prominence—you’ve got to throw it some chow on a pretty consistent basis….
Facebook now has around 2 billion monthly users. Between you and me, I had fallen out of love with Facebook, but due to all of the changes that have happened over the last three years, we are now best friends. Facebook have gone through a lot of changes recently which now means that small businesses…
Video content marketing, a subset of the wide content marketing umbrella, is often passed over by businesses in favor of written content. The reason for this is simple, I think — video just requires a lot more work. A good writer can bust out an awesome blog post in a matter of hours, or even…