The 2017 Social Network Image and Video Size Guide

The 2017 Social Network Image and Video Size Guide

If you’re a marketing professional, you know the importance of social media and the role it can play in attracting new customers. But what many people don’t realize is that merely having a social media account isn’t enough (although it certainly helps). The best social media accounts have clean, eye-catching content that grabs their clients’…

The Top 7 Benefits of Email Marketing (Pay Close Attention to No. 5)

The Top 7 Benefits of Email Marketing (Pay Close Attention to No. 5)

The numbers show that email marketing is still a widely used, and successful, marketing channel. However, your small business can use email marketing in many different ways. How do you choose your approach? One way might be the following chart from the Email Marketing & Marketing Automation Excellence 2017 Report: Read Full Article>>>

5 Tricks for Growing Your Audience and Business on LinkedIn

5 Tricks for Growing Your Audience and Business on LinkedIn

Though social media has become a competition of virality, there are still a few sacred places that can be used for professional growth. Building a strong brand on Twitter and Facebook can do a lot for your personal network, but your brand on LinkedIn actually means business (pun intended). LinkedIn is less about choosing the…

How to Decide When to Join a Social Media Platform
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How to Decide When to Join a Social Media Platform

Whenever we turn around, there’s either a new big feature or new social platform available with full business opportunity. We used to have the typical Facebook and Twitter platforms, but now there’s Instagram, Pinterest, Snapchat, LinkedIn… If you’re a small business or working solo, you can’t afford to be everywhere. How do you decide which…