I started like everybody else on Instagram: with no followers. In the brief span of just 50 weeks, I accumulated more than 14,000 followers. I don’t want to brag, I want to teach you how to do the same thing. As a result, I now get about 15 to 30 leads a month from Instagram…
Do you share images in your social media marketing? Wondering if you’re violating copyright laws? With a bit of information, you can learn to protect yourself and your business from a copyright infringement lawsuit. You don’t need to read a law book, but knowing a few copyright basics will go a long way in helping…
Many of the local search ranking factors are “foundational,” in that they are needed to have any chance at showing in the local results, but continuing to focus on them isn’t going to move the needle (proper GMB categories, for example). On the other hand, many of the factors can be considered “competitive difference-makers” in…
Email marketing service MailChimp is now putting a very low price tag on its triggered email features. Really low, as in zero. The email automations had previously been available only in the company’s enterprise edition for paying customers. But today, MailChimp is announcing that all 15 million users of the free version of the platform…
In 2017, content marketing and email marketing are two tactics most online businesses use to acquire customers. On the one hand, a survey carried by Content Marketing Institute showed that 88% of companies use content marketing as an acquisition tactic. The reason for this high adoption is simple: marketers who use their blog to promote…