The 4 Most Important Content Marketing Changes in 2017
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The 4 Most Important Content Marketing Changes in 2017

Nearly a decade ago, Seth Godin famously said, “Content Marketing is the only marketing left.” While that is certainly an extreme view, it illustrates the continuously growing impact of content marketing for both business to business (B2B) and business to consumer (B2C) marketing efforts. As we’re nearly through the first month of 2017, its good…

Complete PPC Guide to Facebook Niche Targeting
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Complete PPC Guide to Facebook Niche Targeting

There are only 6% of all Facebook Pages advertising on Facebook which means 94% of ALL Business Facebook Pages are NOT utilizing Facebook niche targeting.| Spending money on PPC (pay per click) and more importantly; Facebook adverts is something that most small businesses do not consider when creating a marketing budget because they don’t know…

A 5 Step Guide to Using Twitter for Business
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A 5 Step Guide to Using Twitter for Business

Those 140-character snippets can provide tons of organic growth, engagement and brand recognition for businesses of all sizes. Users latch on to the conversational and up-to-the-minute nature of the platform. If you’re running a small business, incorporating Twitter into your marketing plan is likely a wise and cost-effective idea. Today, we’ll review the essential steps…

10 Secrets to Instagram Millions, According to Abigail Ratchford
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10 Secrets to Instagram Millions, According to Abigail Ratchford

Having a clear goal is the first step to success, and for Abigail Ratchford, that goal couldn’t have been clearer: “I wanted to be famous,” she laughed on a recent call with Entrepreneur. If you are one of her 7.1 million Instagram followers, you know that she achieved that goal and then some. Over the…