Exit-Intent Popups: 51 Strategies, Tips & Examples
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Exit-Intent Popups: 51 Strategies, Tips & Examples

How does recouping some of your digital ad budget sound? How about saving a hefty percentage of conversions that would have bounced otherwise? If so, you’ll want to employ an exit-intent popup ASAP. As your visitors go to leave (aka bounce) from your website or landing page, the exit-intent popup will stop them in their…

Mobile Local Marketing: Reaching the Mobile Customer
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Mobile Local Marketing: Reaching the Mobile Customer

Do you have a local business? Want an effective way to market to people who are near you? To explore how to reach your customers with mobile marketing, I interview Rich Brooks. In 2017, every business should focus on mobile, Rich says, especially businesses with physical locations and a local audience. Mobile is important because…

5 of the Most Effective LinkedIn Marketing Methods – According to Science
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5 of the Most Effective LinkedIn Marketing Methods – According to Science

Long story short: LinkedIn wants you doing more business on the platform. Ever since 2016’s $26.2 billion acquisition by Microsoft, along with a rollout of new features and site improvements, LinkedIn has been making a concerted effort to train its users on using the platform to generate leads and win new business. Along this line,…