6 Tools To Turbocharge Your Content Marketing in 2017
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6 Tools To Turbocharge Your Content Marketing in 2017

One important development in 2016 was the major changes unveiled by Facebook. Content-marketing-centered businesses were deeply affected by Facebook’s News Feed algorithm changes, which drastically decreased organic reach. Publishers reported up to a 42 percent decrease in referral traffic from Facebook. These unexpected changes indicate that brands need to be increasingly focused on their own…

Marketing automation for the little guy is helping to power the new economy
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Marketing automation for the little guy is helping to power the new economy

The internet, coupled with mobile devices, has provided a fulcrum for an escalating number of aspiring entrepreneurs to start their own businesses. Because of these technical advances, entrepreneurs offering everything from outdoor landscaping to speech writing can represent themselves in a cost-effective way. In fact, over 33 percent of the entire American workforce is involved…

10 Ways to Use Social Media to Boost Attendance for Events

10 Ways to Use Social Media to Boost Attendance for Events

Our business has promoted a lot of offline events for clients in a variety of industries, so we thought it’d be worth sharing some of the best practices and tips we’ve learned from experience. Here are some key ways to help promote your event through social media, which can help boost both awareness and attendance…