9 Ways You Can Use Video to Elevate Your Brand Marketing Efforts
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9 Ways You Can Use Video to Elevate Your Brand Marketing Efforts

When it comes to recording content on or for social media, there are so many updates and options it can be difficult to decide which way to go. That’s why we asked 9 entrepreneurs from Young Entrepreneur Council (YEC) the following question: “How are you using video in your brand marketing now and why is…

Inbound Marketing’s Second Act: 4 Things Every Inbound Marketer Should Do in 2017
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Inbound Marketing’s Second Act: 4 Things Every Inbound Marketer Should Do in 2017

2016 marks HubSpot’s 10th anniversary. When my co-founder Dharmesh Shah and I first started talking about the concept of inbound marketing, it wasn’t an evolution — it was a revolution. Instead of big brands beating small companies with expensive TV commercials, massive billboards, and other types of outbound campaigns as a foregone conclusion, content and…

8 Powerful Ways to Market Your Business on a Limited Budget

8 Powerful Ways to Market Your Business on a Limited Budget

According to HubSpot, the third top marketing challenge for companies is the lack of budgeting resources. Unless you are a startup with venture or angel capital, you probably have a limited marketing budget. Here some ways you can market your business on a limited budget. 1. Go guerilla. Guerilla marketing looks to leverage creativity, imagination…