How to Set Yourself Up for Success on Pinterest
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How to Set Yourself Up for Success on Pinterest

In comparison to other social networks, Pinterest users have very high purchase intent, they come to the platform to find new ideas for things to buy. And Pinterest is on a mission to capitalize on this – the platform has set itself an ambitious target to be generating $2.8 billion in annual revenue by 2018…

20 Tactful Instagram Tips You’re Missing Out On
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20 Tactful Instagram Tips You’re Missing Out On

Instagram has grown exponentially in the last few years and is no longer the neglected little cousin of the social media world. Brands who had given Instagram the cold shoulder in the past are now scrambling to grow their audience on the platform which now boasts over 400 million users — far exceeding Twitter. Read…

How to Use Hashtags: How Many, Best Ones, and Where to Use Them
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How to Use Hashtags: How Many, Best Ones, and Where to Use Them

If you’re looking for a completely cut-and-dry ruling on the topic of hashtags, then here it is: You should be using hashtags. The proliferation of hashtags is truly incredible. What began on Twitter has now spread to Facebook, Google+, Instagram, Google search, and almost everywhere in between. (LinkedIn experimented with hashtags for awhile before giving…

Twitter targets smaller businesses with launch of Dashboard
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Twitter targets smaller businesses with launch of Dashboard

Twitter — hot on the heels of the launch of its app for influencers, Twitter Engage — has today released yet another standalone application: Twitter Dashboard. The new service, available on both web and mobile, is aimed at businesses that want to use Twitter to connect with their customers. The app offers a suite of…