I was shocked to read that only 54% of small businesses (as of February 2016) have a website. This to me, seems like such a small number as I see having a website a crucial part to a small businesses online, and offline success. I was happy, however to see that 24% of small businesses are going to have a website in the near future, bringing that total to an estimated 78% by 2020.
Having a website is great, but are you really driving the traffic you NEED to make your small business a success? After 25+ years in sales and marketing, and 8+ years in Internet Marketing, I have come to understand what it means to have a successful website.
Photo credit: The U.S. National Archives via Visualhunt / No known copyright restrictions
