12 Facebook Ads Features Every Marketer Should Know

Facebook is a channel that is changing all the time, which doesn’t always make it easy for busy marketers to keep up with each and every small change.

Aside from the common powerful marketing tools like lookalike audiences, there are additional Facebook features that are less prevalent but can make a world of difference for the right campaign.

In my opinion, Facebook has a lot of great tools for advertisers that fly under the radar.

Many of these make advertising on Facebook easier, but you may not know about several of them.

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