Move over TikTok, Instagram Reels are here—and they’re looking to make a splash.
Launched in late-2019, Instagram’s answer to TikTok has received mixed responses from creators, influencers, and brands. But big name businesses such as Sephora, Walmart, and Beardbrand are already on board.
What does this mean for you? Instagram Reels is another great way for your brand to increase engagement and awareness on an already popular network. By creating Reels now, you have an opportunity to take advantage of its potential early.