When you’re a small business owner, there’s a lot of things you can spend money on to promote your business.
But once you’ve budgeted for that inflatable waving-arm guy, catchy retail signage, and a second inflatable waving-arm guy because your first one seemed lonely, unfortunately there sometimes isn’t much money left to drop on Google Ads, too.
The good news is, you actually don’t need to spend a lot to live large on the Google results page.
