10 Steps to Take Now to Maximize the Brand Building Power of LinkedIn

As an entrepreneur, you have countless tools at your disposal to promote your personal brand and business. Among those tools are a slew of social channels, including LinkedIn.

By themselves, these tools can’t elevate who you are, or communicate your mission and value – a tool is simply a thing you use, at rest, it does nothing. There’s untold potential with a full toolbox, but until you make use of those tools they’ll simply stay stagnant.

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